Goals & Outcomes
Children feel the joy of being active, understand what healthy choices look like, and practise them every day. Mothers gain the knowledge, tools and encouragement to support these behaviours at home.
About the Programme
Welcome to Bounce of Joy
Bounce Ke Sath Fit Raho! Play. Learn. Move. Grow. — a Sports for Development programme that uses the power of sports, play and digital engagement to encourage children and families to adopt healthier, more active and positive everyday behaviours.
What is Bounce of Joy?
Welcome to Bounce of Joy (BOJ) — a Sports for Development programme that uses the power of sports, play and digital engagement to encourage children and families to adopt healthier, more active and positive everyday behaviours.
BOJ believes that every child deserves the opportunity to play, participate and grow.
Through fun-filled sports activities in schools and engaging digital experiences at home, BOJ creates opportunities for children to be more physically active, develop life skills and make healthier choices — while bringing mothers and families into the journey.
Our Philosophy
Healthy Habits Begin with a Bounce
At Bounce of Joy, we believe that play is a powerful way to learn, connect and grow.
For children, sport is more than physical activity. It can help them develop confidence, teamwork, discipline, resilience and healthy habits. But lasting change does not happen only on the playground. It is strengthened by what happens at home, every day.
That is why BOJ brings children and mothers together in the journey towards healthier living. We combine the energy of sports and play at school with engaging digital experiences that can continue at home.
Our approach is simple:
1Play
2Learn
3Practise
4Repeat
5Grow
We want children to enjoy being active, understand healthy choices and practise them in their everyday lives. We want mothers to have the knowledge, tools and encouragement to support these behaviours at home.
Because we believe that healthy living is not a one-time lesson or a single event. It is a habit built through small actions, repeated every day.
From the playground to the home, every bounce counts. Bounce Ke Sath Fit Raho!